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The Inbound Lab Podcast Network
The Inbound Lab Podcast Network is a marketing podcast that focuses on 3 streams hosted by Derek Hovinga, Owner and Inbound Marketing Strategist at The Inbound Lab.Tune in every Thursday to get one of 3 different streams:1) The Client's Side Podcast: A podcast where in-house marketing and business owners come on to talk about their experience working with external creative firms.2) The Marketing SIliloquy: Musings from a marketing solopreneur.3) Creator Cocktail Hour: Where different creators come on to talk about their approach to content creation.
The Inbound Lab Podcast Network
The Client's Side - Growing Your Brand with Content and Community with Katie Alvarez from Goodlawyer
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The Inbound Lab
In this episode, Katie Alvarez from Goodlawyer comes on to talk about Growing Your Brand with Content and Community - both of which are the heartbeat of brand success.
We learn how to foster a sense of belonging and connection among your audience, delivering content that helps customers make informed decisions around a problem and using their expertise to create a community of brand advocates.
Show Notes:
Host: Derek Hovinga
Guest: Katie Alvarez
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